The Longest Day – Your Chance to Make a Difference for Alzheimer’s

ALZ The longest DayChances are, you know one of the five million people in the United States who are currently living with Alzheimer’s, or one of the 47 million people with the disease worldwide. You know how devastating Alzheimer’s and dementia can be. It is easy to feel helpless in the face of a disease with no current cure, but there are ways to fight back. One way is to provide love and care to the person (or people) in your life with Alzheimer’s. Another way is to stand up and fundraise for money that can go toward research, outreach, and care. That’s the idea behind “The Longest Day,” a worldwide event that calls on regular people just like you to help end Alzheimer’s.

About The Longest Day

The Longest Day will take place this year on June, 21st, the longest day of the year. The event is put on by the Alzheimer’s Association, and all funds collected will help the nonprofit organization support Alzheimer’s care, support, research, awareness, and advocacy.

How to Participate

Participating in The Longest Day is easy and fun. All you have to do is pick your favorite hobby – this can be anything from jogging to cross-stitch to singing! – raise money as an individual or part of a team, and then participate in the activity on June 21st. You can also choose to participate in the favorite hobby of the person in your life with Alzheimer’s as a special acknowledgement to them. Learn more here.

There are many different ways you can set up your personal fundraiser. You can build a team and fundraise together or work as an individual. On June 21st, you can host an event where donors watch you perform your activity. Heck, in this day and age, you can even livestream your efforts online. Basically, your fundraiser can be anything you want it to be.

Other Ways to Participate

If you aren’t ready to become a fundraising phenome this year, that’s alright. There are still plenty of other ways that you can participate in The Longest Day:

  • Join an existing team: Many teams have already formed. You can join one that already exists. You don’t even have to live in the same area. Each member of the team can perform their activity in their own location.
  • Host a team or individual: Do you have a lovely and centrally located house or property? You can always offer to host a local team for their activity.
  • Donate supplies or volunteer: Maybe a local team needs paints and canvasses for their activity or pogo sticks (hey, the activity can be anything!). Consider donating supplies or volunteering to help with a local event. You can set up materials, take pictures, provide snacks, and/or post social media updates.
  • Donate: Of course, the fastest and easiest way to participate is to donate. You can visit this page to donate to an individual, a team, or simply to the overall event.

Where Does the Money Go?

The Alzheimer’s Association is one of the largest and most trusted nonprofits in the Alzheimer’s/dementia field. Almost 80% of the donations it receives go right back out in direct support of its Alzheimer’s initiatives. Much of its funded research is invaluable in understanding how Alzheimer’s is affecting the national and international population, both directly and indirectly. The organization has also provided over $385 million directly to Alzheimer’s research.

You can learn more about how the Alzheimer’s Association spends your donations.

This June 21st, we hope you will join Sunshine Care and individuals and organizations across the world in fighting for a future without Alzheimer’s! Until that day comes, however, we thank you for being a brave caregiver. If you ever need advice, reassurance, or simply an understanding ear, consider joining us for our free monthly caregiver support group at our facility in Poway, California.


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